Lauren Rampello Becotte – Pure Glow

There is much wisdom behind that beautiful face.

Lauren Rampello Becotte is the poster child for grit. She combines a bigger purpose with the tenacity to do and go through whatever is necessary to bring about vision. Her obsession with customer service and building long-term relationships is clear in every decision she makes and the value Pure Glow brings to clients.

Don’t let her youthfulness fool you … there is great wisdom behind that beautiful face.

Lauren Rampello Becotte, Founder and Chief Creative Officer of Pure Glow Organic Tanning joins Rebecca Monet and Tracy Kawa on this episode of The Franchise Woman podcast. Listen to the complete interview here.

Meet Lauren Rampello Becotte

After graduating from Northeastern in 2010, Lauren Rampello Becotte quickly became a self-funded, self-starting woman in business. Lauren has overcome adversity as a business owner, having self-funded all aspects of Pure Glow until May of 2023. She also survived a battle with breast cancer in 2021, yet still managed to continue building Pure Glow. Her mission with Pure Glow is to redefine the industry standard surrounding sunless tanning and wants to provide a pure option for customers looking to unleash their inner glow.

Founded by Lauren Rampello Becotte, Pure Glow is a premium airbrush tanning franchise. Pure Glow is transforming the beauty space with its unique tanning solution of organic and pure ingredients, as well as its focus on providing customers with a realistic-looking and long-lasting tanning experience. Not only is the brand aiming to emphasize the importance of transparency in beauty products and services, but it is also striving to make inclusivity amongst skin types an industry-standard in the tanning world.

Follow Lauren on Instagram @laurenrampello

Learn more about Lauren Rampello Becotte

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Kathy Covington – Mantra Fitness

Growing up in a multicultural family lead to success!

As a child Kathy Covington, Founder of Mantra Fitness, spent her summers in Honduras and the rest of the year in the USA. Two very different lives. Different languages. Different social economics. Initially, her time in Honduras was uncomfortable, especially as a blonde, blue-eyed girl who did not speak Spanish. In time she learned to adapt and fit in. In fact, she attributes her fearlessness, adaptability, creativity, and problem-solving skills to living bi-nationally.

Listen to Kathy Covington as she joins Rebecca Monet and Tracy Kawa on this episode of The Franchise Woman podcast: Where Passion & Purpose Collide.

Meet Kathy Covington

Kathy Covington, Owner and Founder of Mantra Fitness, is a highly successful entrepreneur with a passion for helping others achieve their fitness and business goals. With over a decade of experience in the fitness and Pilates industry, Kathy has built a chain of thriving Pilates studios across Florida and California.

In 2012, with a strong passion for fitness, health, and well-being, Kathy opened her first Pilates studio in Sarasota, Florida, and quickly discovered a talent for creating, managing, and operating successful fitness studios. Florida residents were thrilled with the innovative new approach to Pilates, which combines the holistic principle of Pilates along with cardio, strength training, balance, and flexibility.

With the launch of her current franchise offering, Kathy shares her knowledge and expertise with other entrepreneurs looking to start their own high-margin Pilates studio. She is committed to helping others achieve success by providing them with the tools, resources, systems, processes, and support they need to thrive in the highly competitive world of fitness.

Kathy is passionate about helping others and is always eager to share her insights and experiences with those eager to learn. She believes that anyone can succeed in the fitness industry with the right processes, dedication, and mindset.

Learn more about Kathy Covington

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Catherine Deano – Painting With a Twist

Girls just wanna have fun.

After Hurricane Katrina roared into town, flooding her home, Cathy Deano was looking at ways to bring a little joy to her area. She found it with the idea of an art studio where women could gather, paint and relieve the stress of the day. Adding wine to the mix didn’t hurt!

Catherine Deano, co-founder of Painting with a Twist, joins Rebecca Monet and Tracy Kawa on this week’s episode of The Franchise Woman podcast: Where Passion & Purpose Collide.

Meet Catherine Deano

Catherine Deano started her journey to become co-founder of Painting with a Twist, the largest Paint and Sip system in the United States, as well as Twist Brands, the umbrella company, by volunteering in her community. After Hurricane Katrina roared into town, flooding her home, she was looking at ways to bring a little joy to her area. She found it with the idea of an art studio where women could gather, paint and relieve the stress of the day. Adding wine to the mix didn’t hurt! She and her partner opened their first location under the name Corks n Canvas in 2007. In 2009 with four studios under their belt they started franchising. At the beginning of 2014 they merged Corks n Canvas with Painting with a Twist.

Painting with a Twist has always had very definitive brand values. Since PWAT started out as a women owned and women centric business, she knew that any career for most women had to include a strong dedication to family. Their motto was always “Family First”. This included the Home Office Team, as well as the way they governed from the top. This motto first and foremost let their franchisees know that as a women owned business they understood, as well as honored the pull they would always have between a family and a business. This has served them well. Their business values were always to lead with honesty and ethics. Cathy felt these two attributes would get her wherever she wanted to go and help with any decisions she needed to make, and it has.

One of Painting with a Twist’s proudest accomplishments is their Painting with a Purpose. This initiative encourages franchisees to host classes where at least 50% of the revenue goes to a non-profit group in the area where the franchise is located. PWAT does not take royalties on these classes as a way of giving back to the communities that support their franchisees businesses. To date PWAP, via individual franchises, has donated over $7,000,000 to non-profits in the areas where they are located.

In 2021 Cathy bought out her co-founder and brought on three new partners.

To date Painting with a Twist has licensed 223 studios in 38 states. In early 2019 Painting with a Twist acquired a paint and sip competitor, Bottles and Bottega adding 23 franchises to the company. In 2020 Painting with a Twist bought Color Me Mine, the largest paint your own pottery franchise in the United States, as well as the supplier company for the paint your own pottery industry. This added 120 more franchises to the newly formed umbrella company, Twist Brands.

In her role as Founder and Brand Ambassador, Cathy visits franchisees, speaks to women about her journey to franchising and participates on panels at franchise conferences.

Cathy has always felt community service is a cornerstone of owning a business and to that end has been very active in her area volunteering for multiple non-profits.

Cathy’s past volunteer service include, President and board member of St. Tammany Parish Hospital’s Parenting Center, PTA President Cedarwood School, President and board member St. Tammany Art Association, Board member Pontchartrain Yacht Club. Presently she serves on the board of The Friend of the Dew Drop which host concerts at the Dew Drop, the oldest unaltered jazz hall in the world as well as fostering music education throughout the schools in St. Tammany Parish. She is President of the Board at St. Tammany Art Association. Also, she currently serves on The Franchisor Forum for the International Franchise Association.

Cathy has one son, Ryan, 25. Her hobbies are traveling, reading, cooking and laughing. To feed her creative spirit she works in multi-media assemblage.

In 2022 Cathy was named to Franchise Directory’s 50 Women of Wonder and Forbes 50 over 50, joining the likes of Dolly Parton, Tina Turner, Sandra Bullock and more.

Learn more about Catherine Deano

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Marina O’Rourke – Tsource IT

Being a Nerd is Cool.

Marina O’Rourke, Fractional CIO with Tsource IT specializing in strategy and change management, joins Rebecca Monet and Tracy Kawa on this week’s episode of The Franchise Woman Podcast: Where Passion & Purpose Collide.

Marina believes that technology can be a strategic asset that can drive profitability for franchisors and franchisees.

Marina’s technology, data mining skills and out of the box thinking helped Subway become PCI compliant by installing encrypted card readers at each location – a feat that required lobbying the PCI Security Standards Council, getting vendor buy-in and an orchestrated roll out plan. Ultimately this benefited Subway franchisees greatly.

Listen in to Marina’s interview here.

Meet Marina O’Rourke

Marina is a Fractional CIO with Tsource IT specializing in strategy and change management. Marina is a seasoned franchise technology executive with experience developing and running technology teams in franchise brands including Subway, Tropical Smoothie Cafe and ServiceMaster. Marina’s reputation is as a collaborative leader who works with her counterparts to develop and implement strategies and tactics that drive profitable growth. Marina is currently on the board of the Central Florida chapter of the Society for Information Management, is a member of the Women’s Franchise Committee with the International Franchise Association and has led workgroups with the Restaurant Technology Network.

Learn more about Marina O’Rourke

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Hope Alteri – Brand Journalists

Cinderella joined Rebecca Monet and Tracy Kawa on this week’s episode of The Franchise Woman podcast.

Once a Disney Princess, Hope Alteri turned entrepreneur when she co-founded a charming baby/children’s boutique with her mother. Over the years, she transformed this venture into a thriving success expanding it to two locations which led her to consider franchising. Today, she channels her passion for entrepreneurship by helping others join the ranks of business ownership.

Who would have thought a beautiful Disney Princess could wear so many hats and become a business icon? Watch the full episode here.

Meet Hope Alteri

Hope Alteri wears many hats both literally and figuratively in the world of business. As a dynamic entrepreneur, she embarked on her business journey a decade ago when she co-founded a charming baby/children’s boutique with her mother. Over the years, she transformed this venture into a thriving success, expanding it to two locations. Eager to share the success of her store concept, Hope delved into franchising, driven by her passion for business and entrepreneurship. Today, she channels this passion into her role at Brand J in franchise development, where she specializes in fractional sales and full Franchise Sales Operations (FSO) for diverse brands. Hope finds fulfillment in helping others achieve their dreams of business ownership, making her a dedicated and influential force in the world of franchising.

Learn more about Hope Alteri

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Toni Harris Taylor – Network in Action Global Partners

It Ain’t About You.

Toni Harris Taylor, an award-winning franchise owner of Network in Action Global Partners, joins Rebecca Monet and Tracy Kawa on this week’s episode of the Franchise Woman Podcast: Where Passion & Purpose Collide.

Toni talks about the art and science of getting drastic results by networking with intention. We had many takeaways from this conversation including:

  • Refreshing your ‘why’
  • On the spot appointment setting
  • It ain’t about you
  • Help enough people get what they want – we get what we want

Listen in to this informative interview and have a pen at the ready to take notes.

Meet Toni Harris Taylor

Toni Harris Taylor is the award-winning franchise owner of Network in Action Global Partners. NIA Global Partners is an international community of business owners who come together to mastermind to grow their business, bring each other warm referrals and be a supportive community for one another. Toni lives by the mantra of being DRASTIC!

In her business Drastic Results Marketing and Sales Coaching, she helps her clients learn the strategies to get known, get connected and get paid to make six figures and beyond. Toni is an Intercontinental speaker, 11x author and most recently her collaboration project, Purpose, People and Profits™ and Wealth Building through Franchising achieved Amazon International Bestselling status in Sales and Marketing categories.

Toni is a Videocast Talk Show Host, Philanthropist and has won several awards for her work including, NIA’s first Rookie of the Year (2019), Brand Ambassador (2021), and Community Service (2022). Toni was awarded the 2022 Power Networker of the Year award by Dr. George C. Fraser, proving that Toni knows networking!

Learn more about Toni Harris Taylor

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Amy Layne – ResiBrands

Join Amy Layne, Director of Franchise Development at ResiBrands and Rebecca Monet on this episode of The Franchise Woman podcast: Where Passion & Purpose Collide.

Her childhood was filled with numerous activities including gymnastics, swim, cheerleading, dance, soccer, etc. Each activity brought a new coach with a different approach. The variety of activities and teammates and the diversity of instruction instilled in her an adaptable personality, a love for learning and an ongoing desire for new challenges. In fact, today she seeks it out.

Don’t let Amy’s youthful looks fool you she knows a thing or two about franchising.

Listen in here.

Meet Amy Layne

Amy Layne is a Director of Franchise Development at ResiBrands, the parent company of That 1 Painter, Garage Up, and Pinks. In her current role, Amy plays a pivotal role in the franchising world, responsible for the comprehensive process of qualifying, disclosing, and awarding franchise ownership opportunities.

Amy’s journey in the franchise industry began at FranConnect, where she started as a Business Development Representative and quickly ascended the ranks. Her relentless dedication and expertise led her to take on roles as the Team Lead and later as an Account Executive. In these roles, Amy excelled in qualifying prospects, offering consultative guidance, and educating brands on technology solutions tailored to their unique needs.

After her significant contributions at FranConnect, Amy took on an exciting challenge by joining Thryv, where she played a crucial role in developing a startup within a publicly traded, multi-million-dollar organization. As an Enterprise Business Consultant, she was instrumental in creating and formalizing systems and processes for the new channel. Amy also established invaluable relationships within the franchise industry and worked diligently to raise brand awareness in this evolving franchising landscape.

Amy’s academic background includes a Bachelor of Science degree from Virginia Tech, majoring in Business Management, with a minor in Sociology and a concentration in Sales. In recognition of her exemplary expertise and commitment to the franchise industry, she holds the prestigious designation of Certified Franchise Executive (CFE).

With her extensive experience, unwavering dedication, and remarkable achievements, Amy Layne continues to be a driving force in the world of franchise development, shaping the future of brands under the ResiBrands umbrella and beyond.

Learn more about Amy Layne

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Becky Bongiovanni – CarePatrol Franchise Systems

Mysterious Letters Lead to a Beautiful Love Story.

Becky Bongiovanni, Brand President at CarePatrol Franchise Systems, joins Rebecca Monet and Tracy Kawa on this episode of The Franchise Woman Podcast. Becky shares how a bet between Chuck Bongiovanni (Becky’s then boss) and coworker and two mysterious letters on a calendar turned into a beautiful love story. It’s a story of shared values, complementary skill sets and a passion for making a difference that led to falling in love and building a successful senior placement agency.

Listen in to full episode here.

Meet Becky Bongiovanni

As the brand president, Becky Bongiovanni oversees the strategic growth of CarePatrol Franchise Systems. She is passionate about helping franchisee’s run a profitable-purpose driven business. She co-founded CarePatrol in 2009 and was the chief operating officer in 2011. Under her leadership, CarePatrol has grown to 188 locations across 34 states. Becky, a Certified Senior Advisor® (CSA), and a Certified Placement Referral Specialist (CPRS) has been in the assisted-living placement industry since 2003. She has also served as the treasurer of the National Post-Acute Care Continuum from 2016-2018. In her free time Becky enjoys horseback riding, hiking, biking, spending time with family, friends and her fur babies.

Learn more about Becky Bongiovanni

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Tatum Crews – The Covery Wellness Spa

Work for the job you want, not the job you have.

Tatum Crews, CEO of The Covery Wellness Spa, joins us on this week’s episode of The Franchise Woman podcast.

Tatum talks about a defining moment in her life. She was part of a roundtable discussion where she was the only woman. At one point in the conversation one of the men said to her that she would be a CEO someday. She was only 25 or 26 years old at that time and somehow that struck a chord with Tatum. From that moment on she lived by the motto: Work for the job you want, not the job you have.

Seems that man not only saw something in Tatum but spoke prophetic words that soon transformed into reality.

Meet Tatum Crews

Tatum Crews has an impressive background with over 10 years in the health & wellness space. Starting her career with the nationally recognized brand, Orangetheory, focusing on regional operations training. She then worked with REGYMEN Fitness, sister company to The Covery, for six years, where she was the first employee of this start-up as VP of Operations and Marketing. When The Covery was founded in 2019, Crews took her passion for the wellness space to the brand, starting as the VP of Franchise Sales and Development and has worked her way up to become The Covery’s CEO.

Learn more about Tatum Crews

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Vicktoria Healy – SUPPLY POINTe

Early influence from an ‘accidental’ mentor shaped Vicktoria Healy into the woman she is today. Vicktoria comes from a small farming town in Florida where she and her parents were tobacco croppers. Actually Southerners like Vicktoria pronounce it ‘tobaccah’.

Vicktoria Healy is VP of Franchise Development for SUPPLY POINTe, a unique network of select trucking, freight forwarding, pallet and packaging companies that connect to form a wide menu of choices and savings for a rapidly growing list of customers nationwide.

You’ll want to listen in to this interview on The Franchise Woman podcast: Where Passion & Purpose Collide. Vicktoria Healy shares her story from farm to entrepreneur to helping others own their own businesses.

Meet Vicktoria Healy

Vicktoria has served as the VP of Franchise Development of Supply Pointe in Charlotte, NC since March 2023 and the Director of Franchise Development of Icebox Cryotherapy Studios in Atlanta, GA since 2016. Ms. Healy has also served as the Vice President of Franchise Expansion for FranServe Inc. in Upper Saddle, NJ from October 2019-September 2022, as well as a Corporate Trainer and Mentor for FranServe Inc. from 2010-2019. In 2003 Vicktoria and her business partners founded and franchised a Home Care Concept before selling it in 2013. Vicktoria also serves as CEO of Prosperity Franchise Advisors in Port Charlotte, FL since October 2009.

Prior to franchising, Vicktoria owned and operated a Health Club from 1998-2002. Vicktoria is also an Ironman triathlete completing Coeur d’Alene, ID in 2013 and Chattanooga, TN in 2015. She is also an avid adventurer and dog lover.

Learn more about Vicktoria Healy

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