Tania Sterl – Sterl on Style

Tania Sterl, founder of Sterl on Style, is a Personal Stylist and Fashion Expert joins Rebecca Monet and Tracy Kawa on this episode of The Franchise Woman podcast Where Passion & Purpose Collide.  

Like so many success stories Tania’s starts from humble beginnings. As a young artistically inclined girl she listened and moved to the beat of another drum. In a world that suggested she should conform Tania found it more fulfilling to go against the grain. So off to New York City she goes to take the fashion world by storm as a model, designer and stylist. Tania is on a mission to enhance the image and elevate the influence of professional women through personal style and personal branding. Listen in as she offers some great insights and tips.  

Meet Tania Sterl 

Tania Sterl, founder of Sterl on Style, is a Personal Stylist, Fashion Expert, Speaker and published co-author. As a former fashion designer whose designs were worn by TV personalities like Deborah Norville of Inside Edition, the Fox News Team, and TV shows like What Not to Wear, her designs were also featured in magazines from Marie Claire to Essence, showing individuals how to showcase themselves with style.  

Now a New York City-based style strategist, Tania styles industry leaders, executives, speakers and authors for TV, photoshoots, TedX Talks, interviews and more showing professionals how to enhance their image to elevate their influence in tune with their current role and future goals, to be perceived as the thought leaders and experts they truly are. 

Learn more about Tania Sterl 

Learn more about Sterl on Style 

Debra Vilchis – Where Passion and Purpose Collide

Debra Vilchis, Chief Operating Officer, Fishman Public Relations  

Debra has 20+ years’ experience in franchise public relations/content marketing. As COO of Fishman Public Relations, Debra manages client relations, develops new client services offerings, and builds operational systems and best practices to keep the agency on top of its game in the franchise industry.   

Debra also conducts media training workshops and serves as the agency’s lead crisis communications expert. Debra’s main emphasis is on outcomes – ensuring the agency’s franchise client campaigns generate franchisee and customer leads.   

A former journalist, Debra covered the Illinois legislature for the Associated Press, was a municipal and business reporter for The Daily Herald Chicagoland newspaper, and served in editorial positions with the American Academy of Pediatrics and the National Safety Council.   

Debra serves on the IFA Women’s Franchise Committee, the IFA Annual Leadership Conference Task Force and on the Board of Directors for Worldcom Public Relations Group.  

Learn more about Fishman PR  

Learn more about Debra Vilchis  

See Fishman PR’s Eye Lab Halloween Skit 

Melinda Emerson – Where Passion and Purpose Collide

Melinda Emerson helps Fortune 500 Companies effectively target and retain small business customers. As CEO of Quintessence Group, Melinda Emerson “SmallBizLady“, is an expert on small business from three perspectives:

• Advising Small Businesses through the crucial developmental stages.
• Advising Fortune 500 companies how to market to small businesses.
• Helping Small Businesses and Fortune 500 customers use digital marketing effectively.

Ms. Emerson has advised companies such as Pitney Bowes, VISA, FedEx, Verizon, Xerox, The Hartford, American Express, and Sam’s Club on how to construct media, social media and marketing strategies to increase customer growth in the small business market.

She draws on her 20+ years of combined front-line and executive management in business and entrepreneurial situations. She shares her small business insights and knowledge through many media, including her blog “succeedasyourownboss.com.” Her content is widely read reaching over 3 million readers each week. She is also a former columnist for the New York Times. Her articles are featured in many publications such as Entrepreneur, Smallbiztrends.com, Black Enterprise and Essence. She is frequently tapped to speak about small business issues on media such as Fox News, CNBC, MSNBC, NBC Nightly News, and in the Washington Post, The Wall Street Journal, Fortune and Inc. Magazines, Forbes Magazine named the #1 Woman for Entrepreneurs to follow on Twitter.

She is an author and speaker whose expertise includes small business start-up, sales development and social media marketing. She is the national bestselling author of “Become Your Own Boss in 12 months; A Month-by-Month Guide to a Business That Works,” 2nd edition, the E-book, “How to Become a Social Media Ninja” and her latest Fix Your Business, a 90-day strategy to get back your life and reduce chaos in your business. She regularly delivers keynotes to entrepreneurs and corporations who target small businesses. 

Learn more about Melinda Emerson on the Succeed as Your Own Boss website.   

Chelsea Penzone – Where Passion and Purpose Collide

Chelsea Penzone joined Strategic Franchising as Vice President of Brand Management and is responsible for driving lead generation for franchise development.  

Chelsea brings twenty years of strategic marketing and brand development experience to her role supporting all five Strategic Franchising brands including: Caring Transitions, Fresh Coat Painters, The Growth Coach, Pet Wants and TruBlue Total House Care. 

Chelsea has been involved in franchising for almost ten years with both legacy brands such as Stanley Steemer as well as emerging brands. She has successfully led national, regional and local marketing strategies across all marketing channels.  

Chelsea leverages her deep understanding of consumer behavior to build lead generation strategies that attract the right talent for each brand to ensure the success of the franchise partners.  

Linkedin.com profile for Chelsea Penzone 

Teresa Wade – Where Passion and Purpose Collide

Teresa Wade is an accomplished singer-songwriter turned award-winning sustainability advocate and business advisor. As an entrepreneur, songbird, and solution finder, she has created meaningful success in the golf, franchise, nonprofit, sustainability, and music industries. And it’s not hyperbole that she’s received international recognition for it. Teresa has been described as a talented, tenacious, and a magnanimous woman who says that the secret to her plethora of triumphs is to know the joy of doing what you love. 

What she loves is entrepreneurship; and it all started with chickens. Teresa’s childhood home in the granite quarry town of Stone Mountain, GA was situated on five acres of family land. It was sort of a “Little House on the Prairie”, with cows, horses, dogs, cats, goats, chickens and more. Teresa fondly remembers the scent of gardenias and humid summer air, and the sparkle of fireflies at dusk. With the wind blowing in her hair, she would gallop on horseback across her own “prairie”, and dream about how she would someday make her mark on the world. In revisiting those memories, she now says, “it was pure bliss then, as it is now to let my imagination lead the way for dream living.” 

Teresa’s parents were savvy, self-educated business persons. They wanted her to learn about entrepreneurship at an early age, on their little farm, complete with chicken coop, built by her dad. Her mom helped Teresa broker her first deals to sell the chicken’s eggs to a few neighbors and friends in her church. Teresa collected and delivered eggs weekly. They went to the bank together and opened an account for the “egg money”. It was the start of Teresa’s college fund and her life as a business person.  

Learn more about Teresa here: https://teresawade.com/bio

Nancy Chorpenning – Where Passion and Purpose Collide

Rebecca Monet and Elizabeth Denham interview Nancy Chorpenning this week on Where Passion and Purpose Collide. From Corporate America to the Peace Corps to Entrepreneurship, her story is a colorful one full of amazing life experiences that came with many life lessons. The word for Nancy is “BOLD” and you don’t want to miss this interview!

Meet Nancy Chorpenning

Focusing on the right priorities that will lead to success and build value is critical for business owners.

My specialty is working with executive teams and women entrepreneurs whose businesses are in building and growth stages. Then, as they navigate the challenges of scaling, I help prioritize strategy, structure, staffing, practices, systems and processes.

Planning is at the heart of our work, and it need not be painful if focused and performed regularly. And I believe it ought to be both strategic and practical, including measured operational goals and objectives aligned throughout the organization.

Every business owner needs to be aware of their firm’s value, and what factors impact its growth. Our business growth program for women is called CEO School for Women™”. Better than an actual “school,”​ CEO School is a curated group that includes online learning to enhance business skills and virtual coaching to share and get feedback strategic issues.

Special interests: Digital, Social Media, Marketing, Media, Technology

Specialties: Business development, relationship management, strategic and business planning, acquisitions, executive coaching, marketing strategies and execution.

Vera Wang – Where Passion and Purpose Collide

Vera Wang of She Marketplace and Miss Fashion Week is a burst of energy and light! She talks about her mission to empower women in everything she does. Our favorite thing about her is the mantra she teaches your girls: You Are Enough! You don’t want to miss this episode!

Meet Vera Wang

Accomplished executive with 20+ years of demonstrated success in establishing and directing diverse businesses to the next level in revenue growth involving both startups and growth organizations.

Visionary business leader with high emotional intelligence and a true talent for devising and applying new ideas and innovation to help companies build competitive advantage.

Track record of scaling businesses through robust business and marketing strategies, capturing and capitalizing on untapped opportunities, and cultivating profitable partnerships that directly impact the bottom line.

Advocate for women empowerment and a mentor for startup businesses with broad exposure and passion for fashion and technology along with a proven history of developing unique products and achieving record-breaking revenue gains.

* Miss Fashion Week is a 501(c)(3) women empowerment platform that focuses on #3 and #5 of UN’s SDGs – Women’s Well-being and Gender Equality. https://missfw.com

* She Marketplace is an eCommerce platform for women and women empowerment. The content on our blog and the products on our platform provide tools and resources to help women achieve mental/emotional, physical and financial success. Our products have three main pillars: Self Help, Self Care, and Self Expression. All of our products are either created by women, or owned by women or support our mission to empowerment women. Every dollar you spend on our platform empowers women somewhere. https://shemarketplace.com

* Miss Fashion Week is the first organization that bridges modeling competition with pageant. How we differentiate is that we have all body types included. We are in the heart of fashion and beauty space re-defining beauty.

#YouAreEnough is a campaign initiated by Miss Fashion Week to encourage women of all ages to embrace themselves for who they are and boost their self-esteem and self-confidence. https://missfw.org

The Coterie for Women: https://www.thecoterieforwomen.com/

Facebook: https://www.facebook.com/thecoterieforwomen

LinkedIn: https://www.linkedin.com/company/the-coterie-for-women/

Twitter: https://twitter.com/coterieforwomen

Instagram: https://www.instagram.com/thecoterieforwomen/

Merch: https://the-coterie-for-women.myshopify.com/

YouTube Where Passion and Purpose Collide: https://www.youtube.com/channel/UCAm9WVL1862BRRH4Walab-g

YouTube Gift of the Struggle: https://www.youtube.com/channel/UCAm9WVL1862BRRH4Walab-g

Beth Nilssen – Great Clips

Beth Nilssen, Director of Franchise Development at Great Clips, share her experience navigating her career. She talks about how the confidence others have shown in her as helped her to rise. She has been lucky to have mentors and advocates throughout her career, and she has been smart enough to listen! Tune in to hear her story and gain some perspective you can apply in life.

Meet Beth Nilssen

I am passionate about finding the right people for Great Clips franchise opportunities. Using a strong communications background alongside business knowledge and people skills, I am purposeful about marketing to the appropriate demographic to find the next great candidate to explore the Great Clips opportunity. I have been actively involved in the franchise industry for 10 years, developing an awareness and passion for how franchising can change individuals’ lives and how it plays a crucial role in the business landscape of North America.

Joe Mathews Where Passion and Purpose Collide

On this episode, Rebecca Monet and Elizabeth Denham talk to Joe Mathews of Franchise Performance Group about how he views franchising, how he incorporates his spirituality into this work and his life and the difficulties young people are facing in the workforce today. Join us for this lively interview!

Meet Joe Mathews

As CEO of Franchise Performance Group, Mathews is a thought leader and top consultant specializing in how to grow profitable, sustainable, and valuable franchise brands. He is author or co-author of five books on franchising::”Future of Franchising,” How to Create a Franchise Sales Breakthrough. Guaranteed.” “Street Smart Franchising,” “Franchise Sales Tipping Point,” and “Developing Peak Performing Franchisees.” Mathews has written or been quoted in 80 articles featured in Wall St Journal, USA Today, Entrepreneur, Inc, Working Woman, Business Week and numerous newspapers, books, and journals.

Areas of Specialization include:
Growth strategies, brand strategy, leadership and corporate culture, franchise candidate lead generation, financing, and all aspects franchisee recruitment.

The Coterie for Women: https://www.thecoterieforwomen.com/

Facebook: https://www.facebook.com/thecoterieforwomen

LinkedIn: https://www.linkedin.com/company/the-coterie-for-women/

Twitter: https://twitter.com/coterieforwomen

Instagram: https://www.instagram.com/thecoterieforwomen/

Merch: https://the-coterie-for-women.myshopify.com/

YouTube Where Passion and Purpose Collide: https://www.youtube.com/channel/UCAm9WVL1862BRRH4Walab-g

YouTube Gift of the Struggle: https://www.youtube.com/channel/UCAm9WVL1862BRRH4Walab-g