Susan Salenger – Author. Health Advocate.

Passion and purpose has no age limit. And no limit to its impact when unleashed; its ripple effect a legacy for decades to come. Such is, and will be, the story of Susan Salenger (age 79), author and researcher behind Sidelined, How Women Manage & Mismanage Their Health (Release date, April, 2022)  

Listen in as Rebecca Monet & Tracy Kawa interview Susan Salenger a successful entrepreneur, lifetime learner and power lifter turned author as she talks about: 

  •  How women prioritize themselves and health 
  • Shame and blame around health issues 
  • Confusion around ‘control’ 
  • How men and women talk to their doctors differently – and how that effects treatment.  
  • And much, much more. 

Meet Susan Salenger  

Susan Salenger is the author and researcher behind Sidelined, How Women Manage & Mismanage Their Health. Sidelined examines the many ways in which some women manage and sometimes mismanage their healthcare. (Release date, April, 2022)  

Susan explores how women, typically the medical gatekeepers for their families, tend to be extremely conscientious about taking care of themselves, yet at the same time inadvertently undermine their own care. They often hesitate to call the doctor when they don’t feel well and worry that their doctor visit will take time away from their families or work. They may hesitate to ask doctors the necessary questions and don’t always comply with the doctor’s instructions. Salenger’s research reveals how conflicted many women are about the medical decisions they ultimately make. 

Born and raised in Los Angeles, Susan attended UCLA to study English. After graduation, she worked alongside her husband Fred for 25 years at their production company, Salenger Films, which produced corporate training and development films distributed worldwide. Today, at age 79, Susan lives in Northern California to be near her incredible family which includes her two daughters, four grandchildren, a cat named Max and a dog named JD (Salenger). When she is not speaking about her book or spending time with family and friends, you will find Susan power lifting to stay in shape. 

 Learn more about Susan Salenger 

 Learn more about Sidelined, How Women Manage & Mismanage Their Health 

Pace Webb – Daddy’s Chicken Shack

Pace Webb, the co-founder of Daddy’s Chicken Shack franchise is a classically trained chef who quickly made her dream of “feeding people” a reality once she received a rave celebrity review on her signature chicken sandwich.  

In this episode of The Franchise Woman podcast: Where Passion & Purpose Collide Pace Webb shares her recipe for success. Pace remembers a distinct moment at age 14 when she knew her future was in entertainment and hospitality. Her goals are often ‘dreamy’ but always magnetic as she seems to organically attract the money and talent to turn her goals into reality.  

Pace is not done dreaming for she envisions Daddy’s Chicken Shack as a pioneer in redistribution of underutilized resources, including sourcing food using ‘imperfect’ foods and giving individuals such as those who were incarcerated a second chance.  

Listen in as she ‘wows’ Rebecca Monet and Tracy Kawa with her youth, vigor and vision.  

Meet Pace Webb 

Pace Webb, the co-founder of Daddy’s Chicken Shack is a classically trained chef who quickly made her dream of “feeding people” a reality once she received a rave celebrity review on her signature chicken sandwich. The review sparked the idea for Daddy’s and since then Pace has been committed to making a name for herself in the cluttered chicken space.  

Daddy’s first restaurant opened in 2018, thanks to Pace’s Asian-inspired menu offerings and her husband Chris’ technology driven efforts. Together, they grew Daddy’s Chicken Shack’s sales over 200% during the pandemic. Daddy’s recently launched their franchising efforts after peaking the interest of Dave Liniger (co-founder of Re/Max) who is an investor. Now, Daddy’s second location is set to open this year in Houston.  

Learn more about Pace Webb 

Learn more about Daddy’s Chicken Shack 

Alison Satriana – Teriyaki Madness

Alison Satriana, Director of Development at Teriyaki Madness joins Rebecca Monet and Tracy Kawa on this episode of The Franchise Woman podcast: Where Passion & Purpose Collide.  

Alison talks about the high-vibe atmosphere and ‘Bill Murray’ tone at Teriyaki Madness and how each location expresses their unique personalities.  

Teriyaki Madness is gearing up to rapid growth in the next 2 years. Currently they have 109 franchisees and 65 corporate staff to support them. Goal by end of 2023 is to have 200 shops open.  

On a personal level Alison knows how to be fully present in all situations and truly enjoys adventure for adventure sake from travel, to outdoor experiences, to taking on unfamiliar roles.  

Listen in to learn more about Alison and the fascinating culture at Teriyaki Madness and how it permeates to individual franchise locations.  

Meet Alison Satriana 

Alison Satriana is the Director of Development at Teriyaki Madness the fastest growing big restaurant chain. Alison has a bachelor’s degree in International Studies with a focus on business in Europe. She joined Teriyaki Madness in 2016.  

Teriyaki Madness is a fast-casual restaurant concept serving up quality, fresh, healthy and flavorful Asian food in a high-vibe atmosphere. Through years of mastering marinating, grilling, and wok-ing, Teriyaki Madness was able to make bowls that are as hearty and delicious as they are healthy.  

Teriyaki Madness food is made when you order. Always fresh, never frozen marinated and grilled meats and customizable bowls meant for delicious and healthier eating. Teriyaki Madness has a collection of sauces, made from scratch with the best ingredients so they can bring a one-of-a-kind teriyaki taste to each bowl at an affordable price.  

Teriyaki Madness brings teriyaki to a whole new level with a family friendly, neighborhood feel. Teriyaki Madness has amazing shop sales and profitability with a low investment cost. Managed by an experienced group of fast casual executives combined with a mature business system, paves the way for Teriyaki Madness’ growth. It’s safe to say Teriyaki Madness has the best bowls in the business! 

 Learn more about Alison Satriana 

Learn more about Teriyaki Madness 

Kater Danford – Northeast Color

Ladies in Red: Kater Danford, Rebecca Monet and Tracy Kawa discuss the power of love and the importance of a ‘service to others’ mindset, in this special Valentine’s Day interview. 

As a single mother, without a college education Kater was in a tight spot and needed to make some changes. A career counselor suggested she had the attributes of a great salesperson. Once Kater realized that sales was a respectable profession with a spiritual aspect she began to trust her intuition.  

Master relationship builder Kater Danford gives us a glimpse into how her mind and heart have collaborated to provide her a successful and fulfilling sales career.   

Listen in to learn how Kater: 

  • Makes the first contact, often a cold call 
  • ‘Listens’ without an agenda 
  • Lives worry free and faith filled 
  • Overcomes negative self-talk 
  • Finds it easy to be self-disciplined 
  • Showers others with love, respect and appreciation 
  • Tames her ‘Type A’ personality  
  • And oh so much more! 

The Franchise Woman podcast: Where Passion & Purpose Collide 

Meet Kater Danford  

Kater Danford is the Business Engagement Specialist at Northeast Color.  

At 30, Kater was a single Mom dependent on social services when a career counselor highly recommended sales.  

Kater surrounded herself with seasoned pros, “influencers,” as Og Mandino, Jim Rohn and Zig Ziglar and found the courage and inspiration to embrace sales as a career and way of life. Once Kater realized that sales was a respectable profession with a spiritual aspect she began to trust her intuition. Kater put her heart into it, took risks and quickly became part of the solution. Sales is one profession you can excel without a college degree. Within a few years Kater was independent, happy with options and bringing in 6 figures.   

With the attitude to be of service to strangers Kater developed strong relationships through listening and gaining trust. The rewards have been many from being a career long advocate helping people get what they need to the biggest bonus of the relationships themselves.   

Learn more about Kater Danford 

Learn more about Northeast Color 

Mary Jane Riva – Pizza Factory

Mary Jane (MJ) Riva, CEO of Pizza Factory has an interesting 3-prong approach to roadblocks, obstacles and failure.
Failure to MJ is just another word for learning and developing character. MJ acknowledges we are all flawed human beings and is unapologetically herself.
MJ consciously weighs out whether the business is running her or if she is running the business. This allows her to take stock of what is truly important and if her commitments are in alignment.
When an obstacle presents itself MJ checks her inner compass. She does this by turning to God through prayer and reflection to determine if she is on purpose and using her talents wisely. This allows her to be at peace with present situations as well as an unknown future.
Listen in to an authentic and wisdom filled interview with MJ on this episode of The Franchise Woman podcast: Where Passion & Purpose Collide.
Meet Mary Jane Riva

Mary Jane Riva is the CEO of Pizza Factory, an iconic hometown pizzeria with an innovative approach to operations and more than 100 locations around the West Coast and beyond. MJ has been in the pizza industry for more than 30 years and has helped Pizza Factory grow into a community staple and leader in the pizza space.    

Starting out as a Pizza Factory franchisee herself, MJ become CEO in 2012 and continues to uphold the community ties the brand is known for as they continue to grow. When it comes to Pizza Factory, MJ expresses interest in all areas of the business which allows her to continue to be innovative and work with other like-minded individuals to make the brand’s goals a reality.   

Most recently the brand was ranked on Entrepreneur’s Franchise 500 list and landed on the Franchise Times Top 400 list. MJ also helped Pizza Factory introduce a new Express Model, which helped the brand solidify itself as an industry leader and one that is familiar with the increasing demand for convenience and off-premise dining.   

Given all that MJ and the Pizza Factory executive team have introduced in the past few years, Pizza Factory is quickly expanding and has recently signed agreements in two brand new states—Georgia and Texas—with much more growth on the horizon for 2022.   

Learn more about Mary Jane (MJ) Riva 

Learn more about Pizza Factory 

Candace Byrnes – Zor411

Don’t let one person (and their opinions of you) define you!

That’s our big takeaway in this heartfelt and inspiring interview with Candace (Couture) Byrnes. Candace speaks from personal experience having worked with a highly critical nitpicking superior. Her confidence and competence were under constant attack. Candace shares how she moved through that painful experience and the lessons and blessings that came from it.

Candace spent 21 years with Planet Fitness and recently joined Zor411 as a partner and COO. Here, she leverages her experience and knowledge to help carefully selected franchise brands expand their market share and achieve business objectives through thoughtful growth strategies. She stands by the company’s mission to Love, Learn and Live Your Business and is currently serving in a development leadership role for the company’s first two brands The DRIPBaR and Brake Squad.

Listen in to Candace Byrnes as she joins Rebecca Monet and Tracy Kawa on this episode of The Franchise Woman podcast: Where Passion & Purpose Collide.

Meet Candace Byrnes

Candace Couture, CFE is an accomplished Franchise Sales and Business Development Executive with more than 21 years of experience at the Planet Fitness World Headquarters (1999-2020), supporting corporate initiatives, facilitating critical business planning, and driving company growth and expansion.  She was promoted through a series of positions throughout her successful tenure, playing an integral role in awarding and opening over 2,000 locations throughout the US, Puerto Rico, Canada, Mexico, Panama and Australia.  

In her most recent role as the VP of Business Development (November 2018-August 2020) Candace was responsible for creating and implementing an international growth strategy as well as leading the domestic Franchise Development Team to optimize existing Area Development territories as well as manage new prospects to drive long-term revenue growth.   

 Candace has been a business partner in Zor411 since September 2021, when she stepped into the role of COO for the organization. Here, she leverages her experience and knowledge to help carefully selected franchise brands expand their market share and achieve business objectives through thoughtful growth strategies.  She stands by the company’s mission to Love, Learn and Live Your Business and is currently serving in a development leadership role for the company’s first two brands The DRIPBaR and Brake Squad. 

 In addition to her work at Planet Fitness and Zor411, Candace has earned her Certified Franchise Executive (CFE) designation from the International Franchise Association (IFA).  She has spoken at numerous Conferences, including those hosted by the IFA, to discuss best practices in Franchise Development for emerging Franchise brands.  

 Candace has also been an Executive Leadership Team Member of the American Heart Association’s (AHA’s) NH Heart Ball since 2020 and currently serves as Chairwoman for the 2022 event.   

 When not focusing on her role with Zor411 or volunteer work with organizations such as the AHA, she loves to spend as much time as possible outdoors with her husband, Steven, and two English Cream Golden Retrievers, Casco and Baylee. 

Lauren Coulter – Biscuit Belly

How does someone go from being a pharmacist to a restauranteur and then a franchisor?

Lauren Coulter, Co-founder and Director of Franchise Development tells Rebecca Monet and Tracy Kawa the story that led to Biscuit Belly on this episode of The Franchise Woman podcast: Where Passion & Purpose Collide.

Initially Lauren Coulter took the safe road … just like her mom who had spent 30 years working at the same company. When Lauren was a teenager her parents divorced. Her mother drilled it into her head that financial independence for a woman was important. Becoming a pharmacist would guarantee her job and financial security. But as the years went she realized something was missing …

She like many in her generation was looking for something more than income something that would lead towards greater fulfillment.

Listen in as Lauren shares her story and some valuable lessons she and her husband Chad learned about building a business based on passion versus intentionally scaling a business.

Meet Lauren Coulter

Lauren Coulter is a pharmacist turned restaurateur.  After graduating pharmacy school, she and husband Chad Coulter opened Louisville’s first “paint and sip” businesses. In 2014, they shifted into the restaurant scene by opening LouVino, a southern inspired small plates and wine bar restaurant. They grew LouVino to 5 locations in Louisville, Indianapolis, and Cincinnati before starting Biscuit Belly.   

The first Biscuit Belly location opened in May 2019 and since then has opened two additional locations in Louisville and one in Evansville, IN. The Coulter’s sold LouVino so they can focus on the growth and franchise development of Biscuit Belly. There are currently 20 franchise units in development and they are excited to continue to grow further.   

Learn more about Lauren Coulter 

Learn more about Biscuit Belly 

Sharon Estroff – Challenge Island

Sharon Duke Estroff, CEO and Founder of Challenge Island joins Rebecca Monet and Tracy Kawa on this episode of The Franchise Woman podcast: Where Passion & Purpose Collide.

What did I learn?

Challenge is important to a child’s emotional, social and intellectual development.

Taking risks and stepping into unknown territories without adults at the ready to solve problems, give direction, set goals or even boundaries encourages a child’s critical thinking, creativity and social interactions.

These life skills are more important than IQ and will lead to a well-adjusted and successful adult.

Sharon believes a vital attribute to success is resilience – and if we shield our children from challenges and risks we do them a great disservice. Listen in as Sharon talks about how she encourages her franchisees and their students to think and act like a palm tree – deeply rooted, strong and agile, swaying with the winds no matter the velocity.

Meet Sharon Estroff

Sharon is founder and creator of the Challenge Island® program. She is an award-winning elementary school teacher with two decades of experience in Atlanta public and private schools. Voted best teacher in Atlanta by a major Atlanta newspaper, Sharon created Challenge Island in her 2nd grade classroom before launching it as her own business.  

Sharon sold her first Challenge Island franchise in 2013 and has been growing the company by leaps and bounds ever since. Sharon is also a Penguin/Random House parenting author and educational journalist for numerous publications including Scholastic Parent and Child, Parents, Woman’s Day and Good Housekeeping Magazines.  

Sharon is co-author of the Challenge Island children’s book series. Sharon received her undergraduate and graduate degrees from Emory University where she graduated Phi Beta Kappa and Summa Cum Laude. She lives in Atlanta with her husband, four children and three miniature golden doodles. 

Jenna Banks – Author, Serial Entrepreneur

Author and serial entrepreneur Jenna Banks, joins Rebecca Monet and Tracy Kawa on this episode of The Franchise Woman podcast: Where Passion & Purpose Collide. 

Jenna Banks is an entrepreneur, public speaker, author, podcast host, real estate investor and self-love advocate focused on women’s empowerment. Be on the lookout for Jenna’s newest book: I Love Me More: How to Find Happiness and Success, Through Self-Love. Coming out in March 2022. 

You’ll find this interview fascinating if you: 

  • Are a people pleaser
  • Are an over giver 
  • Everyone else’s needs, wants are more important than yours 
  • Have trouble setting boundaries 
  • You find yourself frequently exhausted, depressed, anxious or resentful  

Jenna Banks practiced self-love which allowed her to overcome a traumatic childhood and young adulthood. She was able to move up the corporate ladder with just a GED, navigate single parenthood, negotiate profitable real estate investments and launch, scale and sell her marketing products company.   

Listen in to hear her story and learn how self-love might just be the recipe to healthier relationships, greater success and happiness.  

Meet Jenna Banks

JENNA BANKS is an entrepreneur, public speaker, author, podcast host, real-estate investor, and self-love advocate focused on women’s empowerment and gender equality. Her new book is I Love
Me More: How to Find Happiness and Success Through Self-Love.

Having survived a traumatic upbringing, as well as a nearly fatal suicide attempt, Banks was able to thrive in the business world, despite being armed with only a high school equivalency diploma. Early in her career, she worked in management and entrepreneurial roles, producing marketing products for major movie studios in Los Angeles, including Sony Pictures Entertainment, Paramount Pictures, and Warner Bros. She has also worked in the toy and games industry, including with well-known brands such as Hasbro, Mattel, and Lego.

As someone who learned to never question her instincts, Banks trusted the inner call to quit her comfortable six-figure corporate job and start a home-based marketing products business in 2012 with $400 and a laptop. While running the company, Banks simultaneously ramped up a profitable realestate venture and then later sold her marketing products business for $500,000.

Since selling her company, she’s now focused on what she feels is her higher purpose: to share her story and her message of empowerment and the incredible importance of self-love with the world through her writing; speaking engagements; The Jenna Banks Show, a podcast and video series; and her newest lifestyle brand, TigerFeather.

When she’s not working, Banks enjoys collecting fine art, playing tennis, traveling, spending time with friends and family, and connecting with and inspiring other women to succeed and be empowered.

Marci Kleinsasser – Handyman Connection

Marci Kleinsasser, Vice President, Marketing at Handyman Connection joins Rebecca Monet and Tracy Kawa on this episode of The Franchise Woman podcast: Where Passion & Purpose Collide.    

As a teenager Marci stocked shelves and worked the cash register at her dad’s The Medicine Shoppe franchise. Little did she know that franchising would turn out to be a true passion. Her passion shows in her contagious glass is always full attitude, her uncanny ability to traverse obstacles and help her franchisees grow marketing share.      

Listen in and be inspired as we talk collaborative cultures and individual significance and how she and Handyman Connection fosters a sense of family. Marci provides advice on what to do with the Negative Nellie should someone be having a bad day.   

Meet Marci Kleinsasser

Marci is the Vice President, Marketing for Handyman Connection, the original home improvement and remodeling franchise concept with over 60 locations in North America.  In her role at Handyman Connection, Marci heads up all consumer and franchise marketing.    

Prior to joining Handyman Connection in 2012, Marci led the marketing teams for some well-known brands in franchising – PuroClean, Coverall, Benihana, Kenny Rogers Roasters and Domino’s Pizza.  She also worked on the agency side at Tinsley Advertising and BBDO South for brands like Premier Cruise Lines, Mayor’s Jewelers and Burger King, and worked in partnership marketing at Alamo Rent A Car.    

With more than 30 years of marketing experience for mostly franchise companies, Marci is fanatical about brand experience and franchisee success. Marci holds a Bachelor of Science in Communications from Florida International University, a Franchise Mini-MBA from Nova Southeastern University and is a Certified Franchise Executive by the International Franchise Association.