Author: Rebecca

CHESHIRE, CT. – Wayback Burgers, America’s Favorite Hometown Burger Joint and one of the nation’s fastest-growing burger franchises, has partnered with Uber Eats to offer burger fans a terrific deal. New Uber Eats users will receive $5 off the first 10 orders from Wayback Burgers when they use the code SUMMERYUM19 during the month of August.
“We are excited to be teamed up with Uber Eats,” says Patrick Conlin, President of Wayback Burgers. “In today’s increasingly technological world, we are proud to offer our guests the convenience of having Wayback Burgers delivered right to their home. And better yet, we are able to offer burger lovers a discount in the month of August as part of this partnership.”
Wayback has been prioritizing delivery this year, as this partnership announcement comes on the heels of the debut of the brand’s new, revolutionary delivery vehicle. Recently, Wayback Burgers introduced a new electric delivery and on-site cooking vehicle that delivers food and brings the kitchen to the guest for on-site preparation. Wayback first tested the vehicle near its headquarters in Connecticut and will be rolling out the delivery vehicle to participating locations across the country in the next year.
Wayback Burgers is known for gourmet, hand-dipped milkshakes, delicious side items, exciting limited-time-offer menu items and, of course, top-notch burgers.
For more information on Wayback Burgers and all partnerships/promotions, please visit their website (https://waybackburgers.com/) and social media profiles – Facebook, Twitter, and Instagram.

About Wayback Burgers
Founded in 1991 in Newark, DE, Wayback Burgers is a Connecticut-based fast-casual franchise with a reputation for cooked to order burgers and thick, hand-dipped milkshakes, served in an environment that hearkens back to a simpler place and time – when customer service meant something and everyone felt the warmth of the community.
Wayback Burgers currently operates in 30 states with over 160+ locations nationally and internationally in Brunei, Sudan, Morocco, Saudi Arabia, Kuwait, Pakistan, Manitoba, Canada and The Netherlands Through its executed master franchise agreements, Wayback Burgers plans to open in 38 provinces/countries in the Middle East, Northern Africa, South Africa, Argentina, Bangladesh; Alberta, Ontario, Saskatchewan, Canada, Ireland and the Netherlands, with a pending letter of intent sent out to Germany.
For more information about Wayback Burgers, please go to https://waybackburgers.com/.
Media Contacts:
Graham Chapman
919-459-8157
gchapman@919marketing.com
Patrick Conlin
203-649-3387
pconlin@waybackburgers.com
SOURCE Wayback Burgers

August 15, 2019 – 1-800-FLOWERS.COM, Inc. (the “Company”) (NASDAQ: FLWS), a leading provider of gifts designed to help customers express, connect and celebrate, today announced that it has completed its purchase of the Shari’s Berries brand. The acquisition follows the Company’s winning bid at the auction held on July 31, 2019 for certain assets of FTD’s gourmet food business, including the Shari’s Berries brand, which were previously operated by Provide Commerce LLC, a division of FTD. The Company acquired the Shari’s Berries brand and the assets through one of its wholly owned subsidiaries.
Chris McCann, CEO of 1-800-FLOWERS.COM, Inc., said, “We are pleased to have closed this acquisition quickly and to welcome Shari’s Berries to our all-star family of great gifting brands. Shari’s Berries enjoys strong brand awareness among consumers as a leading provider of dipped berries and other specialty treats and it has a rich heritage in the gourmet gift industry.”
The acquisition includes certain assets of FTD’s gourmet food business, including more than 450 domain names, copyrights, trademarks, customer data, and other intellectual property.
McCann said the Company will add the Shari’s Berries brand to its unique multi-branded website and plans to gradually reposition the brand to customers as a premium provider of dipped berries and other gourmet treats. “Our initial focus will be on improving bottom-line performance for the Shari’s Berries brand by leveraging the unique capabilities of our business platform to reduce the brand’s program costs and improve its operating efficiency.”
The Company plans to provide further details regarding its plans for the Shari’s Berries brand on its fiscal 2019 fourth quarter and full year results conference call scheduled for August 22, 2019.

About 1-800-FLOWERS.COM, Inc.
1-800-FLOWERS.COM, Inc. is a leading provider of gifts designed to help customers express, connect and celebrate. The Company’s Celebrations Ecosystem features our all-star family of brands, including: 1-800-Flowers.com®, 1-800-Baskets.com®, Cheryl’s Cookies®, Harry & David®, Shari’s Berries®, FruitBouquets.com®, Moose Munch®, The Popcorn Factory®, Wolferman’s®, Personalization Universe®, Simply Chocolate®, and Goodsey®. We also offer top-quality steaks and chops from Stock Yards®. Through the Celebrations Passport® loyalty program, which provides members with free standard shipping and no service charge across our portfolio of brands, 1-800-FLOWERS.COM, Inc. strives to deepen relationships with customers. The Company also operates BloomNet®, an international floral wire service providing a broad-range of products and services designed to help professional florists grow their businesses profitably; Napco SM, a resource for floral gifts and seasonal décor; and DesignPac Gifts, LLC, a manufacturer of gift baskets and towers. 1-800-FLOWERS.COM, Inc. received the Gold award in the “Mobile Payments and Commerce” category at the Mobile Marketing Association 2018 Global Smarties Awards. In addition, Harry & David was named to the Internet Retailer 2019 “The Hot 100” list. Shares in 1-800-FLOWERS.COM, Inc. are traded on the NASDAQ Global Select Market, ticker symbol: FLWS.

ENGLEWOOD, CO – The Elements Massage® brand, one of the fastest-growing therapeutic massage franchises in the nation, is once again encouraging the public to take time for themselves, in celebration of National Relaxation Day. Whether it’s work or personal, all of us have something that generates stress in our lives. This not only causes mental drain but can also lead to physical symptoms such as fatigue, headaches and muscle tension. Elements Massage believes that therapeutic massage can be an excellent way to address these symptoms while helping improve your overall mood and sense of well-being.
As a result, Elements Massage studios across the country will be giving everyone a special incentive to take that extra “me” time with a free calming upgrade. Today only, clients have the opportunity to book a 60-minute massage and receive a FREE AromaRitual® enhancement featuring Elements’ exclusive “Calm” treatment, which is perfect for National Relaxation Day. To redeem this offer, simply text RELAX to 201201 to receive a promo code for the free enhancement. Massages must be booked today and redeemed by September 30, 2019.
The “Calm” essence, part of the Elements Massage proprietary AromaRitual offerings, features lavender, nutmeg and black pepper which come together for a treatment that is not only uplifting, nurturing and relaxing, but also actively helps to relieve muscle pain and treat headaches.
“National Relaxation Day might be considered one of those fun holidays, but its purpose is very real,” said Eric Stephenson, the Elements Massage brand’s Chief Wellness Officer. “According to a study by the American Institute of Stress, nearly half of the population said there is something stress-related that keeps them up at night. Taking the time to prioritize self-care through regular massage in our increasingly hectic lives is paramount to good health.”
The Elements Massage brand was founded as a massage-only concept and continues to live true to that premise since opening its first studio more than 13 years ago. The brand has enjoyed a remarkable 2019 thus far, with noteworthy accomplishments including the nationwide rollout of its Herbal Ritual™ massage therapy service enhancement, opening its 250th system-wide studio and being recognized on the Forbes list of America’s Best Franchises and Newsweek’s list of America’s Best Companies for Customer Service. In addition, the Elements Massage brand unveiled “Studio 2.0,” which is a modernized interior design package that will be seen at future studios in the development timeline, as well as existing studios that choose to remodel/refresh their space.
To locate the nearest Elements Massage studio to celebrate National Relaxation Day, visit elementsmassage.com.

About Elements Massage®
The Elements Massage® brand is one of the nation’s premier massage therapy brands, with 250 locations across the United States and Canada. It differentiates itself by providing consumers with a highly therapeutic and personalized massage through its industry-leading membership program, the Elements Wellness Program™. The Elements Massage brand has been recognized as part of Entrepreneur’s Franchise 500 Ranking, Inc 5000 list, Forbes list of America’s Best Franchises and Newsweek’s list of America’s Best Companies for Customer Service.
Members at each studio benefit from a highly-rated massage service on a month-to-month basis. As a high-growth franchise brand, Elements Therapeutic Massage, LLC offers franchise ownership opportunities in select territories across the country. To learn more about the Elements Massage® brand and franchise ownership opportunities, visit www.elementsfranchise.com. Each Elements Massage® studio is independently-owned and operated. Elements Massage®, AromaRitual® and Herbal Ritual™ are marks owned by Elements Therapeutic Massage, LLC.
Media Contact:
Tyler Rathjen
Decibel Blue
tyler@decibelblue.com
480.894.2583
SOURCE Elements Massage®

Take the fact that boxing workouts are exploding in popularity and that boutique fitness concepts are growing at an astronomical rate. Add today’s climate of sociocultural change and female empowerment, and you’ve got prime conditions for the growth of 30 Minute Hit – a Canadian-born women’s boxing and kickboxing circuit program now gaining traction in the United States and abroad.
Founded in Vancouver in 2004, 30 Minute Hit has more than 60 locations across Canada, the United States, Ireland and Saudi Arabia. The first-to-market brand is well-poised for continued expansion, with plans to open 20 studios by the end of 2019. In fact, U.S. expansion plans are already well underway, with 10 franchise locations to open in Texas, California, Washington, Arizona, Colorado and Tennessee. Additionally, six franchise agreements have been signed for Texas, Washington, and California along with the brand-new markets of Connecticut and Ohio to open by the end of 2019.
Rooted in boxing and kickboxing, 30 Minute Hit offers a safe, comfortable environment that empowers women to reach new peaks of physical and mental strength. In addition to its strict women-only policy, convenience is another standout feature of 30 Minute Hit. Utilizing a continuous 30-minute circuit, the program works without the confines of a specific class schedule – members can drop in at any time of day at their convenience to experience a wide array of trainer-led drills and exercises tailored to all fitness levels.
“We’re more than just a place to get a great cardio and strength work out,” said Deanna Loychuck, founder and President of 30 Minute Hit. “Our studios become a source and center of strength of women’s lives. Our members tell us constantly how they appreciate having a safe community that allows them the time and space to be strong and invest in themselves. Our franchisees find tremendous fulfillment in seeing the lives of their members change every day.”
In the early 2000s, Deanna and her husband, Jackson, were running a successful martial arts school in Vancouver when they realized their studio was lacking in female membership. Harnessing the potential of this untapped market, they founded the 30 Minute Hit program, and it became an instant success with women in Canada.
“The number of women-only offerings in the boutique fitness space is seriously lacking, and not everyone has the ability to make it to a fitness class at a scheduled time,” said Jackson Loychuck. “30 Minute Hit is bringing something completely fresh to the industry, filling an unmet need in the U.S. market.”
About 30 Minute Hit
Founded in Vancouver in 2004, 30 Minute Hit is a boutique fitness concept that offers a fun, fast-paced, and convenient boxing and kickboxing circuit for women. An established and award winning brand, 30 Minute Hit has been recognized by the Canadian Franchise Association and the Franchise Business Review as a top 200 Franchise in 2019. With thousands of clients visiting per week across locations in Canada, the United States, and beyond, 30 Minute Hit provides women with a highly-personalized workout to strengthen their bodies and minds. Headquartered in the same city it was founded, 30 Minute Hit offers franchise partners extensive training and support and the chance to capitalize on an emerging market in the fitness space. For more information about the 30 Minute Hit, please visit https://www.my30minutehit.com/.
Media Contact:
Claire Symington
Fishman Public Relations
csyimngton@fishmanpr.com
847-945-1300
SOURCE 30 Minute Hit

Tamarac, FL – PuroClean, a leading national restoration and remediation franchise, honored several outstanding franchise owners at its international convention held this week at the Detroit Marriott at the Renaissance Center in Detroit, Michigan. Awards presented included Franchise of the Year and Rookie of the Year, among others.
“It is a privilege to spend time during convention alongside our franchise owners as they go through various training sessions and network with each other, executives, support team members, our strategic partners, and vendors,” said Mark W. Davis, Chairman and CEO. “All of our franchise owners play an integral role in helping to make PuroClean a world-class brand and it is rewarding to connect with them, while offering them the support they need to continue to grow their business.”
This year’s theme focused on relentless customer service, emphasizing the company’s commitment to ensuring customers consistently receive the best service. The convention offered industry and motivational speakers, training sessions, and social events, and served as the perfect opportunity to highlight PuroClean franchise owners’ achievements.
PuroClean franchise owners who received awards for their efforts this year include:
Jeff Rush from Greenfield, Indiana, who was awarded Franchise of the Year for excelling in sales growth, market share, sales revenue, profitability, and the number of continuing education classes conducted.
Ivan Oliver and Karina Esparza from San Antonio, Texas and Oksana Magda and Igor Sinelnyk from Saskatoon, Saskatchewan, Canada who were awarded Rookie of the Year for highest sales percentage growth in the first 12 months of business.
Jerral and Chrystal Ingle from Fort Payne, Alabama, who were presented the Hotshot Award. This is given to the franchise owners who have the highest sales percentage growth from 2017 to 2018.
Jim Bauer from Frisco, Texas; Chris Tucker from Arlington, Texas; Sonia Gonzalez from Glendale, Colorado; and Jason Reis from Cambridge, Ontario, Canada who were named Rainmakers by fellow franchise owners for balancing personal success with helping the PuroClean Network.
Thomas Maguire from Spartanburg, South Carolina who earned the Becky Edgren Continuing Education Award for hosting the most Continuing Education classes – 54 – in 2018.
Chris Sanford from Warwick, Rhode Island, who was given the Brand Promise Award for teamwork, loyalty, camaraderie, service excellence, and dedication to the brand.
Eric Jacquez from Tom and Bonnie Lanyon’s Victorville, California office, was awarded Technician of the Year for exceptional service.
PuroClean also recognized Aramsco/Interlink Supply for the fifth consecutive year as its Strategic Partner of the Year for their outstanding support, education, and accessibility. Additionally, Jack Boyd, Executive Vice President of Business Development at PuroClean, was awarded the first-ever Servant Leadership Award for his commitment to the brand, his servant leadership to franchise owners and support team members, and the impact of his industry experience on the company’s business development expansion.
“It is very exciting for us to host our convention in Detroit, so close to the hub of our thriving Canadian business,” said Steve White, President and COO. “We get one week each year to join together to celebrate our brand, our team, and our franchise owners, and Detroit is the perfect place to do so.”
PuroClean has become one of the leading restoration franchise companies in the nation. Each year, PuroClean performs thousands of jobs throughout the United States and Canada, providing restoration services from common household mishaps to large-scale disasters.
For more information on PuroClean, contact 800-775-7876 or visit www.PuroClean.com.
About PuroClean
Known as the “Paramedics of Property Damage®,” PuroClean provides water damage remediation, flood water removal, fire and smoke damage remediation, mold removal, and biohazard cleanup to commercial and residential customers. Founded in 2001, PuroClean has a comprehensive network of 280-plus franchise offices across North America. PuroClean technicians are thoroughly screened, insured, and trained in utilizing the latest in mitigation technology and procedures, while operating under a strict code of ethics. Each PuroClean office is independently owned and operated. For more information about PuroClean, contact 800-775-7876 or visit www.puroclean.com; for franchise information, visit www.puroclean.com/franchise.
Media Contacts:
Samantha Jacobs / Rachel Tabacnic
Hemsworth Communications
954-716-7614
PuroCleanPR@HemsworthCommunications.com
SOURCE PuroClean

ATLANTA, GA – PRNewswire – Primrose Schools, a leading high-quality early education and care provider, announced the opening of the company’s 400th location, reaching a major milestone in its hometown market of Atlanta. Owned and operated by four local Franchise Owners, Primrose School of Atlanta Westside will create approximately 40 jobs and serve more than 200 children at full capacity in the rapidly developing Westside neighborhood.
“Achieving the 400th location milestone just miles from where Primrose began and where we recently relocated our headquarters is especially rewarding,” said Jo Kirchner, CEO of Primrose Schools. “We are proud to bring premier early education and care to Atlanta’s Westside along with our mission to create a brighter future for all children. Along with our Franchise Owners, we look forward to giving back to and serving this community for years to come.”
The opening of Primrose School of Atlanta Westside marks the 46th Primrose location in the Atlanta, Georgia area. In conjunction with the company’s growth locally, Primrose is also breaking growth records across the country, with 160 schools in the development pipeline and 38 locations slated to open in 2019.
Primrose School of Atlanta Westside is owned by two local couples: Jennifer Bunting-Graden and George Elba, and Natalie and Chris Williams. Jennifer and Natalie met while working as lawyers in Atlanta and both struggled to find quality care options for their children. Driven by their shared experiences and dedication to the Atlanta community, they made the decision to open their own Primrose school and help address the growing demand for quality early education and care.
“As working parents in the Atlanta area, we understand the uphill battle many families face in finding trusted child care,” said Jennifer Bunting-Graden, Franchise Owner of Primrose School of Atlanta Westside. “We’re thrilled to help fill this need in the community and look forward to addressing other critical needs on Atlanta’s Westside by becoming an active, engaged member of this neighborhood.”
Primrose Schools began as a single preschool in metro Atlanta nearly 40 years ago. Founders Paul and Marcy Erwin opened the first Primrose location in 1982 after recognizing a need for quality early education and care at a time when “all-play” was the norm. Their unique approach was immediately popular with parents and in 1990, the Erwins began franchising their education model. To shepherd the brand during this critical phase, the Erwins recruited Jo Kirchner, a successful businesswoman and working mother, who transformed the company into the trusted, premier early learning solution known nationwide today.
Under Kirchner’s 20-year leadership as CEO, Primrose Schools has expanded across the nation and is now one of the largest franchises based in Atlanta. The brand, which was formally headquartered in Acworth, Georgia, recently made the strategic decision to relocate to Atlanta, increasing its access to the thriving metro’s talent pool and top-tier business community.
Primrose School of Atlanta Westside offers early education programs for children ages 6 weeks to 5 years old and after school care for children in Kindergarten to fifth grade. Teachers at the school use the Primrose-exclusive Balanced Learning® approach, which blends purposeful play with nurturing guidance from teachers to encourage curiosity, creativity, confidence and compassion in children.
To inquire about enrollment at Primrose School of Atlanta Westside, please call 404-565-0257 or visit PrimroseAtlantaWestside.com. To find a Primrose school near you, visit PrimroseSchools.com/find-a-school.
About Primrose Schools®
Primrose Schools is the leader in providing premier early education and care to children and families in the United States. Founded in 1982, there are 400 Primrose schools in 29 states today. Each school is independently owned and operated by Franchise Owners who work together with parents to help children build the right foundation for future learning and life. Primrose believes who children become is as important as what they know. The Primrose-exclusive Balanced Learning® approach is created from the best early education wisdom and balances purposeful play with nurturing guidance from teachers to encourage curiosity, creativity, confidence and compassion. For more information, visit www.PrimroseSchools.com, connect with us on Facebook and Twitter, explore our blog, sign up for our Pointers for Parents emails and find a Primrose school near you.

SOURCE Primrose School Franchising Company

DALLAS, TX – HomeVestors, the original “We Buy Ugly Houses®” company with 20 years of national recognition and success, is cautioning sellers about imitators that have been recently targeting house sellers with “We Buy Houses” scams.
As the largest professional house-buying franchise in the country, HomeVestors has more than 1,000 corporate-trained franchises who have bought nearly 100,000 houses since 1996 while abiding by the company’s business standards and practices. HomeVestors franchises purchase “ugly” houses in their local market that are generally rehabbed, then sold or held as investment properties. Various self-proclaimed “We Buy Houses” investors boast that they too buy houses, but have in fact been taking advantage of the good faith consumers depend on when reaching out to respected national companies like HomeVestors.
“HomeVestors and our franchisees are the only entities legally allowed to call ourselves the ‘We Buy Ugly Houses’ people,” said David Hicks, HomeVestors® chief executive officer. “Do not confuse a ‘We Buy Houses’ advertisement or offer with a ‘We Buy Ugly Houses’ one. Our franchises are committed to their local communities – they live and buy on Main Street, purchasing houses locally to help raise real estate values and drive community revitalization. It is their conscientiousness in business and their local community that has built our brand and our credibility. Imitators cannot boast or prove our record of success.”
HomeVestors has a long history of condemning illegal behavior in the professional real estate investor industry, and incorporates information on ethical consumer relations as part of UG University’s week-long initial training. All new franchises are required to attend this training before operating in the field. The company is also vigilant in investigating and rooting out anything that could risk the independently owned and operated businesses of its franchises. Based on how HomeVestors operates, Hicks had one specific warning for sellers that may be targeted by “We Buy Houses” scammers.
“HomeVestors franchises will not ask for money at any point in the transaction,” advised Hicks. “We make our profit by renovating your house after we buy it and either re-selling it or offering it for rent. We won’t ask you for money because you’re the one who gets paid with HomeVestors. Our role is to provide homeowners with a service that pays cash fast, but these scammers prey upon their ‘ugly’ situation and actually ask the seller for money.”
As a national brand, HomeVestors takes very seriously the decisions made by the sellers it works with since they are often dealing with parties wanting to profit from their ugly situation. When purchasing houses, franchises are required to be in compliance with all laws, while the professionals at their title companies, as well as their closing attorneys, all possess state licenses requiring their legal compliance.
Additionally, every marketing product HomeVestors produces – whether it be direct mail, billboard, commercial, or digital advertisement – will bear the HomeVestors® or We Buy Ugly Houses® trademarks along with a phone number or website where individuals can contact the company. HomeVestors encourages consumers with any questions regarding the legitimacy of their contact with a real estate investor to contact them via www.webuyuglyhouses.com or on Facebook at www.facebook.com/webuyuglyhouses.
About HomeVestors of America, Inc.
Dallas-based HomeVestors of America, Inc. is the largest professional house buying franchise in the U.S. with more than 95,000 houses bought since 1996. HomeVestors recruits, trains and supports its more than 1,000 independently owned and operated HomeVestors® franchisees that specialize in building businesses based on buying, rehabbing, selling, and holding residential properties. Most commonly known as the “We Buy Ugly Houses®” company, HomeVestors strives to make a positive impact in each of its 168 markets. The company ranked on the 2018 Inc. 5000, has appeared for 12 consecutive years on the prestigious Franchise Business Review’s “Top Franchises,” and for six years on the annual Dallas 100. HomeVestors was also recognized in 2018 as the third fastest-growing franchise in America on the Franchise Times Top 200, as the 20th fastest-growing franchise by Entrepreneur Magazine, and in 2019 ranked 30th on Entrepreneur’s Franchise 500. For more information, visit www.HomeVestors.com.
Media Contact:
Ariel Herr
aherr@calisepartners.com
469-235-2708
SOURCE HomeVestors of America, Inc.

CARRBORO, NC – Fleet Feet, the retail leader in inspiring and empowering the runner in everyone, is celebrating Global Running Day today with its nationwide 5K event, The Big Run.
For the third year in a row, Fleet Feet, in partnership with Brooks, will host more than 100 running events in cities across the country to unite runners of all levels. Stores will hold either a timed, certified 5K race or a fun run. Close to 20,000 participants will cross the finish line, with an estimated 60,000 miles logged nationwide.
“Global Running Day provides a great platform to highlight what the power of running is all about,” says Joey Pointer, CEO and president of Fleet Feet. “Today is truly a day-long celebration of the sport and activity we love, and whether it’s your first time running or you’ve been running your whole life, I encourage you to head to your local Fleet Feet today and join in on the fun, excitement, and community of The Big Run.”
The results from timed, certified 5K races will funnel up into a national leaderboard on fleetfeet.com to determine the overall fastest runners of the day nationwide, as well as age group winners. Winners receive cash prizes. Fleet Feet and Brooks will also present prizes for unique categories, including:
IN THE MIDDLE OF IT ALL: The male and female who finish in the exact middle of all finishers in the country in their gender receive $500!
COMMON GROUND: Each person who finishes at the most common finish time across the country is entered into a drawing for $500!
SOCIAL BUTTERFLIES: Any participant who posts a photo on social media from The Big Run and includes #TheBigRun @FleetFeetSports, @BrooksRunning is eligible to win one of three sets of Brooks x Fleet Feet mini-portable Bluetooth runners’ speakers, provided by Brooks!
Follow Fleet Feet on Facebook, Twitter and Instagram as well as the #TheBigRun hashtag to see how Fleet Feet’s coast-to-coast running community celebrates Global Running Day.
Fleet Feet currently stands at 177 franchise and company-owned locations in 37 states, and fulfills online orders from the inventory of its local stores at www.fleetfeet.com.
About Fleet Feet
Founded in 1976, Fleet Feet is the largest franchisor of locally owned and operated running stores with 177 locations in 37 states and a national headquarters in Carrboro, N.C. Committed to offering personalized outfitting, robust running programs and rewards, community support and outreach, and 24 / 7 brand access at fleetfeet.com, each Fleet Feet location serves runners based on the belief that Running Changes Everything. Stay inspired, motivated, and connected @fleetfeet.
Media Contact:
Nikki Rode
Fish Consulting
nrode@fish-consulting.com
954-893-9150
SOURCE Fleet Feet

MASON, OH – Pearle Vision was awarded the Bronze Effie in the Branded Content category at the 50th Annual North American Effie Awards Gala on May 30. This is the brand’s first Effie in the highly competitive Branded Content category and the third Effie in four years.
In addition, for the fourth consecutive year, Pearle Vision was a finalist in the Health Care Services category. The brand previously won a Silver and Bronze Effie in that category in 2015 and 2016, respectively.
The North American Effie Awards honor the most effective marketing efforts of the year. An annual program, the competition attracts case studies from the most effective marketing communications efforts in the United States and Canada. After two rounds of judging, those selected as winners represent cases that best demonstrated how they effectively solved a marketing challenge, connected with their target audience and achieved the results to show it worked.
As part of Pearle Vision’s overall “Small Moments” marketing approach, the submission – “Putting the Care Back in Eye Care” – showcased the brand’s comprehensive digital ecosystem platform, connecting with the target audience and driving both an increase in exams and overall brand growth.
“Developing breakthrough branded content is both art and science,” said Doug Zarkin, Pearle Vision Vice President & CMO. “Being recognized as a brand that created compelling branded content that contributed to overall brand growth is especially gratifying for the entire marketing team at Pearle Vision and our roster of best-in-class partners.”
Agency partners for this campaign included Energy BBDO and OMD.
About Pearle Vision
Pearle Vision was founded in 1961 by Dr. Stanley Pearle, who began the concept of one-stop, total eye care with the opening of the Pearle Vision Center in Savannah, Ga. Dr. Pearle combined complete eye exams with an extensive selection of eyewear. In 1981, Pearle Vision began offering franchise opportunities to select doctors and opticians. Today, with more than 500 EyeCare Centers throughout the United States, Canada and Puerto Rico, Pearle Vision is built around a doctor-centered business model with a primary focus to deliver genuine eye care to patients and become the neighborhood trusted source for all their eye care and eyewear needs. Pearle Vision is owned by Luxottica, a leader in premium fashion, luxury and sports eyewear. For more information, visit PearleVision.com. To learn more about the Pearle Vision franchise opportunity, visit ownapearlevision.com or call 1-800-PEARLE-1.
Media Contact:
Sandra Dimsdale Horan, APR
shoran@curiousjane.com
863.646.2488, x225
SOURCE Pearle Vision